Monday, December 30, 2019

Survive a Layoff with Classes and Skill-Building

Survive a Layoff with Classes and Skill-BuildingSurvive a Layoff with Classes and Skill-BuildingLiving through a layoff can be painful. It can shake your confidence and throw your career off track, but its up to you to make sure that doesnt happenTo survive a layoff, you shouldfocus your efforts on taking classes and skill-building as a part of your recuperation period post-layoff. Doing something proactive during this time period can not only strengthen your resolve, but also motivate you to find a job thats a good fit for you.Heres how to survivea layoff with classes and skill-building exercisesDetermine what type of job you want.After a layoff, you might decide to continue on in the same career field. Or, you might not. If youre looking to stay in your industry, its important to understand why you were laid off. welches it because your education or experience was holding you back? If thats the case, then you should look to score the skills youll need to become a competitive job ca ndidate.Assess the skills and education youll need. One of the best ways to figure out what you might need in order to get hired for the next job is by looking for a job Note the skills, education, and experience that the companies you want to work for are hiring for, and then make a list so that youll know which ones are the fruchtwein important. You might need certain types of certifications, licenses, computer programming knowledge, and so on. Understanding what a potential employer is looking for can help you structure your time and get schooled in the skills youll really need.Decide where and how you want to go to school. Education doesnt just happen in a traditional classroom anymore. Online education is a great way to fit in coursework with the course of your regular life. Do some digging to find schools or zugnglich learning sites that fit your needs. While youll most likely need to pay for your education, it will probably be less than what you might pay for a college class. Plus, any additional education you earn will be worth the investment in both yourself and your careerAnd if you havent already, you should check out MOOCs. Massive Open Online Courses give you the opportunity to view free classes from colleges and universities (Coursera and iTunes U can help you find MOOCs that are right for you.) But if youre the type of student who does better in a classroom, check out your local community college, which can offer a more budget-friendly education. And the U.S. Department of Labor offers workshops, free computer access, and job training at over 2,500 American Job Center facilities nationwideRewrite your resume to update your skills/education.Lets say that youve taken some new classes- or are in the process of updating your skills. Its time to have that current knowledge reflected in your resume. Of course, you can add additional education to the Education or Skills section of your resume, either listed with the rest of your education experience, o r in a new sub-section entitled Coursework Recently Completed. This conveys to a potential employer that your education and skills are fresh and that youve made a concerted effort to update your education and improve yourself, which is admirable to an employer.Stay social. Its not enough to just edit your job application to reflect completed courses you need to update your social media channels, too. Perhaps the most important one of all is LinkedIn, where recruiters actively patrol profiles looking to find their next biggest and brightest talent acquisitions. Add your new info to the Skills and Endorsements section, utilizing keywords to make your profile more search-friendly.Suffering through a layoff isnt easy. But by taking classes and building on skills, youll be making a very wise investment in yourself and your career.Looking for even more help recovering from your layoff? partnered with LinkedIn Learning to create a whole course for you. Get a 30 day free trial with unlimit ed access to LinkedIn Learnings full course catalog Heres an overview on Recovering from a Layoff to learn more about the course.

Wednesday, December 25, 2019

Glassdoor Is Hiring Like Crazy Apply Now!

Glassdoor Is Hiring Like Crazy Apply NowGlassdoor Is Hiring Like Crazy - Apply Now Nows your chance to join GlassdoorIf youve got experience in sales and youvegotthe right combination of confidence and tenaciousness, Glassdoor may be for you. Our company is looking for dynamic leaders and true mavericks who believe in the Glassdoor mission.Were on a mission to help people everywhere find a job and a company they love. In the process, were transforming an entire industry through the power of transparency.Sowhat is it like to be on a Glassdoor team? We asked a few employees directly, and heres what they saidPerks and benefits abound at Glassdoor including comprehensive healthcare benefits. location specific wellness programs, a wide range of professional deve lopment opportunities, trainings, resources and tools, plus competitive pay and bonus structure, stock options, saving and investment options that help you reach your financial goals and plan for your future .If this sounds irresistible, its time to update your resume , polish your cover letter and apply for the job that fits your life

Saturday, December 21, 2019

Employee Involvement Is Key in Change Management

Employee Involvement Is Key in Change ManagementEmployee Involvement Is Key in Change ManagementA wise person once said never to expect one hundred percent support from any individual who was not personally involved in devising a change which had an impact on his work. The wise person was right. People dont mind change once they get used to the idea and have had the opportunity to have an impact on the direction of the change. Even asking an employees opinionand then later choosing another direction is significantly better than never giving the employee a voice in the change at all. Creating a work environment in which employees feel as if they have the power to initiate change is also positive and a tribute to your work culture. But, more frequently, employees find themselves caught up in changes that others are initiating. In ansicht instances, what employees do mind is being changed. Having no voice in a change that will affect their job or workflow is treating your adult employee s like children. They resent it, and you have created something for them to push back againstnever a good situation when you need your employees to change. In any change, especially ones that affect a complete organization, it is impossible to involve every employee in each decision. Respondents to ourchange management questions over the years suggest, however, that when change works, the organization has gone out of its way to use employee involvement. Employee involvement is the difference between sad and unhappy foot draggers and engaged, excited employees who were trusted to give their input. You dont want to create the first when you need change to occur in your workplace. Employee Involvement in Effective Change Management These are the steps youll want to follow as you involve your employees in helping make a change. Create a plan for involving as many people as possible, as early as possible, in the change process. You need to make this plan with your change team, your s enior managers, whoever will be leading the charge with the change. This senior or management team plays a critical role in building and developing support for change.Involve all stakeholders, process owners, and employees who will feel the impact of the changes, as much as possible, in the learning, planning, decisions, and implementation of the change. Often, in change management, a small group of employees learns important information about change and change management.If they fail to share the information with the rest of the employees, the remaining employees will have trouble catching up with the learning curve. It is a significant point in change management. You cannot leave any employees behind.If a small group makes the change management plans, employees affected by the decisions will not have had needed time to analyze, think about, and adjust to the new ideas. If you leave employees behind, at any stage of the process, you open the door in your change management process, for misunderstanding, resistance, and hurt. Even if employees cannot affect the overall decision about change, involve each employee in meaningful decisions about their work unit and their work. One effective way to do this is at the departmental level.When the changes are in progress, talk to your team and then, to each employee individually. Your purpose in having these conversations is to let each employee participate in identifying the impact of the decisions on their job.Build measurement systems into the change process that tell people when they are succeeding or failing. Provide consequences in either case. Employees who are positively working with the change need rewards and recognition.After allowing some time for employees to pass through the predictable stages of change, negative consequences for failure to adopt the changes, are needed. You cannot allow the nay-sayers to continue on their negative path forever they sap your organization of time, energy, and focus, and ev entually, affect the morale of the positive many.The key is to know, during your change management process, when to say, enough is enough. Most organizations wait too long, and employees have a powerful opportunity to inflict damage on all of your hopes and dreams. Help employees feel as if they are involved in a change management process that is larger than themselves by taking these actions to involve employees in making the needed changes effectively. When the progress of the changes is measured, youll be happy that you did.

Monday, December 16, 2019

The reason you should always be aiming higher

The reason you should always be aiming higherThe reason you should always be aiming higherJames Carville and Paul Begalatell a storyabout the choice a lion faces in deciding to hunt for a mouse or an antelope. A lion is fully capable of capturing, killing, and eating a field mouse, they explain. But it turns out that the energy required to do so exceeds the caloric content of the mouse itself. Antelopes, in contrast, are much bigger animals, so they take more speed and strength to capture. But once captured, an antelope can provide days of food for the lion.The story, as you may have guessed, is a microcosm for life. Most of us go after the mice, instead of the antelopes. We perceive the mouse as a sure thing, and the antelope as more risky. Mice are everywhere antelopes are few and far between. Whats more, everyone around us is busy hunting mice. We assume that, if we decide to go for antelopes, we might fail and make a fool out of ourselves.This is also the moral of the Icarus myth . His father, the craftsman Daedalus, built wings out of wax for himself and his son to escape the island of Crete. Daedalus warned his son to follow his flight path and not fly too close to the Sun.You probably know what happened next Icarus ignored his fathers warnings and soared near the Sun. His wings melted, sending Icarus on a plunge into the sea, where he tragically drowned.The lessons of the myth are clear Those who soar melt their wings and die. Those who stay the course and obey instructions escape the island and survive.There welches a guy in the 1970s who rode his way to the top by rejecting this myth. He initially became famous by lifting some weights. He then made some movies. He then governed a state that hasthe worlds fifth largest economy. In his surprisingly good autobiography,Total Recall, Arnold Schwarzenegger writes When every aspiring actor was trying to land bit parts in movies, I held out to be a leading man. When every politician tries to work his or her way up from local office, I went straight for the governorship.We assume that were not cut out to aim straight for the top. We believe that the kind of people who can fly high have better wings immune to melting.Michelle Obama dispelled this myth in a recent interview. Here is the secret, shesaid. I have been at probably every powerful table that you can think of, I have worked at nonprofits, I have been at foundations, I have worked in corporations, served on corporate boards, I have been at G-summits, I have sat in at the UN They are not that smart.Let me repeat thatThey are not that smart.They just know what most of us never learned Theres far less competition at the top. Everyone else is busy flying low, chasing mice, assuming they cant be the governor, the manager, or the leading actor.Theres a second half to the Icarus myth- one that you probably havent heard. In addition to telling Icarus to not to fly too high, Daedalus also told him not to fly toolowbecause the water would rui n his wings.Yet the second half of the myth doesnt make the cut. Society seduced us into believing that flying lower is safer than flying higher, that coasting is better than soaring, and that small dreams are preferable to big ones.Altitude, as any pilot will tell you, is your friend. If your engine quits when youre flying high, youve got options for gliding your plane to safety. But at low altitudes, the possibilities in flight- like the possibilities in life- are more limited (theHudson Rivermight be your only bet).So, next time, aim a little higher. Instead of going for a masters, apply for a PhD. Dont look for a job comfortably within your reach aim for one seemingly above your resume.Take comfort in knowing that Daedalus had his physics all wrong. Air gets cooler, not hotter, as you ascend.Your wings wont melt. Youll grow the ones you need on the way up. And even if you dont reach the Sun, youll soar higher than you would have before.InspirationSeth Godin, The Icarus Deception .Ozan Varol is a rocket scientist turned law professor and bestselling author.Click hereto download a free copy of his e-book, The Contrarian Handbook 8 Principles for Innovating Your Thinking. Along with your free e-book, youll get the Weekly Contrarian - a newsletter that challenges conventional wisdom and changes the way we look at the world (plus access to exclusive content for subscribers only).Thisarticlefirst appeared onOzanVarol.com.

Wednesday, December 11, 2019

The Savvy HR Teams Employer Brand Checklist

The Savvy HR Teams Employer Brand ChecklistThe Savvy HR Teams Employer Brand ChecklistHave you implemented all of our employer brand tips over the past month? Of course not. The minute you finished reading, a hundred things around the geschftszimmer popped up and took precedence.Fortunately, you dont have to read through all of the articles again to remember your favorite points and get started with your new brand-building habits. Heres a handy checklist with all of our best ideas to help you take control of your employer brand and organize your to-dos.Do you feel confident in your ability to monitor and respond to negative news and online reviews? And does your company website accurately reflect the values and benefits your company brings to the table as an employer? Theres no way to be sure unless youre proactively monitoring and updating your web presence and website with the following best practicesOnline ReputationPerform a simple web search such as your company + hiring, your c ompany + new job, your company + rating, your company + online review, your company + employee review and analyze the search return the way a prospective hire would.Prepare a well-framed response to negative reviews for prospective candidates.Set up a Google Alert for different variations of your brands name.Use a social media planning tool such as HubSpot, HootSuite or BufferApp to schedule your posts, monitor your engagement and listen for particular words or hashtags that are pertinent to your industry.Use a platform like Social Mention, Tagboard and Tweetreach to gather data about a specific product, service, keyword or job opening.Tune into a social intelligence service such as SocialRest, Datasift or TrueVoice to analyze sentiment across the web and tie your social and content efforts directly to the value of prospective job candidates.Company WebsiteOptimize your website for jobseekers by including conversation points such as recent press mentions, awards, acquisitions and go als.Develop in-depth career pages that offer honest and accurate insight into your company culture.Add photos of employees working and enjoying themselves.Include historic infographics, team biographies and detailed benefits that build a clear imagination of your company.Use tools such as Screaming Frog SEO Spider and Page Authority Checker to zero in on ways to improve your SEO quality and attract mora jobseekers.Use HubSpots Marketing Grader to analyze what kind of information Google and prospective job candidates get from your site.Complete a website evaluation checklist for three or four of your competitors and then use it to evaluate your website.Use Googles Webmaster Tools to review your mobile website analytics and identify missed opportunities for jobseekers and prospective employees.While your employer brand has the most direct impact on prospective hires, you can do a lot of preventative maintenance by investing in your reputation with current employees. Here are our best recommendations for starting the conversation within your organization and using the results to better your Employer Brand.Use a free online survey tool such as SurveyMonkey, Zoomerang or SurveyGizmo to create and automate surveys that will take the internal temperature of employee sentiment at your company.Update your exit interview strategy to specifically include opportunities for employees to vent their grievances in person rather than taking their negative feelings with them when they go.If youre not getting a lot of negative feedback in your exit interviews, consider asking the employee to opt into an anonymous group survey from you 30 days after they leave the company to extract mora honest (and actionable) information when the employee has some distance from the position.Establish an atmosphere of constant feedback and conversation between HR, new employees and existing employees to create a company culture thats harder to complain about.Educate and communicate with your tea m about what to do when employees hear or see something that might affect the companys employer brand.As you implement these changes, youll want to track specific metrics that can help you understand how your employer brand is changing over time. Here are seven metrics you should track to monitor the impact of your efforts.Employee retention rateThe more you work on the pillars of your employer brand, such as attracting the right candidates and living out the companys belief system, the higher your retention rate should climb.Cost-per-hireThe more accurate and positive your companys hiring pages and the better your word-of-mouth reputation become, the lower this metric should sink.Employee referralsThe more authentic your workplace becomes and the more you hire employees who match it, the more referrals you should see coming from those employees.Simply Hireds Employer Brand IndexSimply Hireds Employer Brand Index allows you to see how other brands perform over time in the top 25 Tre nding Now scores. You can track your own progress on the index to see how your employer brand is translating into more clicks and views for your companys open positions.Mentions per month, quarter and yearMonitor your Google Alerts for press mentions, employee reviews and other mentions for your brand. Track how many mentions you receive each month, quarter and year to catch identifiable trends as they develop.Social media scoresIf your organization generates a good deal of content, use its social media score from platforms such as Klout to track general reach and progress. unterstellung scores are not directly tied to your employer brand, but they can be a good measure of your brands authority and market saturation within its industry.Ongoing surveysAs you continue to deliver internal surveys to your employees, track the results over time to see how the changes you implement and the work you do affects your employees perceptions and sentiments.

Friday, December 6, 2019

A Guide to Resume Section Titles

A Guide to Resume Section Titles Though it might seem sometimes that the education section on a resume is the simplest part, as you simply have to indicate where and what youve studied, it might not be as straightforward as initially thought. Try to remember you do not will need to include things like a graduation date by means of your education. In the resume you will have to put in section titles. Its extremely crucial to tailor your summary section to the specific job posting. You may have a telephone number too in the event youd like. Prioritize the unique resume sections you opt to add. All your information should appear at the peak of the webpage. Make certain all your information is accurate. Whispered Resume Section Titles Secrets The same as other resume sections, including the work experience section or core competencies, the education section is just one of the major parts an expected employer will start looking for, simply to find a comprehension of the experti se and background of the candidate. In a couple of sentences, you are going to want to highlight your most relevant abilities and core competencies that are unique to you as a candidate and that relate to the job which youre applying for. For example, if you submit an application for a Chinese-English interpreting job, you should be fluent in both languages otherwise you would just not qualify for the position. To begin with, one of several sections that has to be altered is the work objective. See, the hiring manager is accustomed to seeing resume sections appear in a particular purchase. Add a few details so the hiring manager knows how proficient youre. Immediately below your contact information you need to tell the hiring manager what kind of position youre looking for. The hiring manager will pay more attention and receive a better idea of what you could do. Using words straight from the listing will demonstrate that youre a superior fit for the job. A helpful collecti on of power verbs are available here. As you might have guessed, the words utilized in the title should always match the words utilized in the work description. Thus, theres no need to attempt to build one resume profile or write one particular profile title that fits every position you wish to submit an application for. The manner in which you organize the info on your resume is nearly as essential as the resume itself. The times you ought to use a creative resume are fewer than when you need to use a formal resume. It is possible to work your way through many unique templates to locate a style that fits with your preference and the job posting. Activities is the most frequently utilized. Locations might even be included as keywords in the screening procedure. Therefore, if youd like, you can place the Skills section over the Work Experience section. Titles of sections may also be modified to spell out the info presented more accurately. All employers require a written a pplication even when you already have a resume prepared to go. Ultimately, its essential to not incorporate any certifications that you dont possess, that is to say its strongly advised not to lie on a resume Have a look at the requirements for a number of jobs you want to apply for, and build a resume profile title that contains the most crucial requirements from each. This guide will allow you to fill out the education section on your resume with the appropriate information therefore a prospective employer can see your academic interests and regions of knowledge. Phrases like hard worker and fantastic communication skills are typical on resumes, and dont offer much details on what makes you unique. As an example, jobs like engineering need a considerable number of technical skills to perform, and technical skills are normally hard skills. Hard abilities, also referred to as employability skills or technical abilities, can be quantified by your degree of expertise in the topic or years of experience working with a specific technique or program. You are able to look on the internet for a list of soft abilities or hard skills to provide you a few ideas.

Sunday, December 1, 2019

Embracing technology key to success in advertising world

Embracing technology key to success in advertising world Embracing technology key to success in advertising worldPosted October 13, 2011, by Josie Chun The marketing and advertising industries were amongst the hardest hit during the recent economic downturn but opportunities and openings are still to be found. The tight market has forced advertisers to start doing things a little differently, and that has opened up new opportunities for newcomers and for people with innovative ideas. How the industry is changing Like all professions, advertising is an industry in flux especially with the rise of new technologies and social networking changing the entire media landscape. Lachlan Brahe, managing director of emitch, a digital advertising and zugnglich marketing agency, has seen an explosion of new opportunities in his fast-growing area. Our area of digital media has experienced growth despite the downturn, says Brahe. The key to keeping up with the times, according to Brahe, is to emb race new technologies. These types of new channels/platforms will just speed up the development of more engaging forms of advertising, meaning that brands need to determine legitimate ways to be involved in social groups and pertinent ways of involving themselves in the conversations that arise online. Another reason for the increasing popularity of digital media channels for advertisers is the ease in charting the direct results of advertisements in a way that was hitherto impossible through web besucherzahlen and click-through rates. A key reason for their popularity is the accountability that these channels afford advertisers. In economic conditions such as what weve been experiencing in the past year or so, its most helpful for businesses to understand the return on investment they get from marketing expenditure and digital marketing affords some robust metrics and ability to analyse this. Well-known advertising guru Siimon Reynolds has been in the industry for many years and h as become a master of traditional media forms, but isnt fazed by the new technologies. The basic principles remain the same, despite changing delivery methods. All industries fragment over time, and the media and advertising industry is no different. All of a sudden we have many more options from a media point of view, and this complexity at first spooks people. Yes, theres complexity, but its easy to understand. But the thing is that communication is always the same. Its still all about selling. Its like youre sitting down with someone and youre convincing them to buy your product, but in this case its in an online ad or a Twitter page. Youve just got to remember that no matter what medium you use, youve just got to be persuasive, youve got to be liked, and youve got to make sense, says Reynolds. How the downturn affected the industry Reynolds acknowledges that cost-cutting and hiring reductions have had some negative effects on the industry, but emphasises that there are still op portunities for those with fresh ideas and a fresh attitude. On the negative side, we all know that theyve cut a lot of staff and dont want to employ many people. But I will say this those kinds of statistics dont affect the individual. Dont worry about the economy, just worry about the interview going well, and you can still make it. People defeat themselves by assuming they cant get a job, but thats absolutely untrue. Theres always a place for good people. In fact, the economic downturn opened up the field and had some positive effects. Agencies want to employ juniors because theyre cheaper, so theres been good opportunities for getting into the industry. Also, companies are in trouble so theyre looking for alternatives. So if someone comes in and makes a good case, then possibly they can get an opportunity that they might not have had when life was comfortable inside that agency. So if youre hoping to enter the world of advertising, embrace the latest trends and technologies, ap proach them with passion, and foster an ability to think outside the square and theres nothing to stop you from thriving in this exciting and stimulating profession.Bachelor of Business (absatzwirtschaft)Study modeOnlinePayment optionsHECS-HELPUpfront paymentCourse guide+ FREE eBrochureEnquire Online Nadim ElRahi - Marketing MangerJames Ellender - General Manager, Marketing and StrategyInterested in becoming a?AccountantOffice AdministratorManagement ConsultantMarketing ManagerMarketing OfficerPopular Career Searchesdiploma in advertising melbourneadvertising courses australiagovernment funded visual merchandising course brisbanegovernment funded visual merchandising course perthsocial science degree career opportunitiesMarketing CoursesBachelor of Applied Business (Marketing)Enquire Online Enquire OnlineBachelor of Digital MediaEnquire Online Enquire OnlineBachelor of CommunicationEnquire Online Enquire OnlineMaster of CommunicationEnquire Online Enquire OnlineJosie ChunRelated Ar ticlesBrowse moreAdvertisingJob hunting tipsHow to get a job in advertisingWith shows like The Gruen Transfer, 30 Seconds and Mad Men all centring on the ad world, the advertising industry is looking sexier than ever.Marketing6 Reasons Why Marketing Could Be Your Dream CareerIf youve got a way with words, images, people and strategy, and are plugged into whats now, you could have what it takes to enjoy a successful and stimulating career in marketing.MarketingMarketing career fact sheetTheres more to being a marketing professional than you think. Check out this fact sheet to find out why a career in this industry might be the right fit for you.